GREYHOUND LOVERS EXPECT BIG WIN FOR MR. QUIGGLY ON SUPER BOWL SUNDAY

Hundreds of greyhound racing supporters and friends across the country will be rooting for Mr. Quiggly, the feisty little Skechers-wearing French bulldog, in this Sunday’s highly anticipated Super Bowl advertising wars–and they’ll be able to make their support official using this USA Today/Facebook "Super Bowl Ad Meter."

Skechers has been under attack from Grey2K USA for using greyhounds in an ad promoting its athletic shoes. Despite Grey2K pressure, Skechers has remained firm in its intent to run the ad, which features a Skechers-clad bulldog running a race against several fleet-footed greyhounds.

"Skechers has earned our respect and appreciation, but Mr. Quiggly has captured our hearts," said AGC Communications Coordinator Gary Guccione. "We can’t wait to register our support officially on the Super Bowl Ad Meter."

Beginning at 6:30 pm EST on Sunday (Super Bowl kick-off time), the Ad Meter will allow viewers to watch each ad, "like" and share the ones they enjoy most, and rate their favorites. Voting will continue until 6 pm EST Tuesday, February 7, and the winner will be announced at 10 pm Tuesday on the website.

"We’ll be watching, and we’ll be voting," concluded Guccione. "Voting for Mr. Quiggly is a great way to say thanks to a gutsy company that refused to back down to animal rights bullying."